Get it on the Grapevine: Kristen Standish

A vibrant chat with Kristen Standish, the CEO of Grapevine and founder of Grapevine Village.

Since joining Grapevine in 2018, she has overhauled the company’s operations and strengthened Grapevine’s position as a leader in enterprise digital marketing. Using her decades of experience creating revenue and brand awareness for several media companies, including Boston magazine where she served as Publisher, and the Phoenix Media/Communications Group, CBS Radio, and the Boston Globe, Kristen is adept at driving sales and creating lasting mutually beneficial business relationships while also constantly innovating.

In 2020, alongside Co-Founder Charity Richins, she launched Grapevine Shops, the consumer-facing e-commerce platform where shoppers of all ages and interests will discover innovative and purpose-driven brands, most of which are led by black, brown, and female business owners, and were carefully curated by Kristen and Charity. Building what Kristen deems a “trust economy” is important to her and the Grapevine brand, and it means that both the small businesses featured on Shops and the creators in the Grapevine Village community share the same commitment to giving back, as 10% of all Shops proceeds go to charitable organizations, such as Family Reach.

Find Grapevine at https://www.grapevinevillage.com/
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